Category Archives: criticism

Brand as Museum: Patronage or Patronise?

This month’s theme made me wonder why the art world so much enjoys the conjunction ‘as’. It seems a funny construct, one thing as another thing. It contains within it both the idea of transformation, and also deception, and fails to decide or state which side of the fence the utterance wants to come down on. There’s also a strange utility within the phrase, the using of one thing as another as though there were a lack or necessity for makeshift solutions.

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perhaps paris

Listen, there is no way around it. In the article that follows I’m going to be forced to wield sweeping generalisations, peddle the occasional racial stereotype, and generally piss off the people of my adopted home. However. It needs to be done. It’s like one of those difficult talks that normally take place in the kitchen and are basically painful for one party.

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